Jesse Ward has a take control attitude but isn't really controlling to me. He just really cares about Ava and doesn't want anything to happen to her. Right from the beginning of the book you can feel the chemistry between Ava and Jesse. He wants her and will do anything to get her. He pulls out all the stops and goes a little crazy trying to get her and keep her. He's persistent. Ava at first thinks he has a girlfriend and once that is cleared up, she starts thinking its all about the sex to him. She is afraid of getting hurt so she pushes him away through most of the book. Ava was also annoying to me at times when it came to Jesse. She gave into him a little to easy and didn't try to stand up for herself or push him away hard enough. She needed a backbone. Ava also has this funny best friend Kate (I wish the author would write a book about her.) that she lives with and confines in. Kate is pro-Jesse which annoys Ava sometimes. Ava thinks Jesse owns a hotel and throughout the book he does everything to make her think it really is a hotel. Once she finds out what kind of business he really does own, she ends things for good with him and Jesse goes on a drinking binge that doesn't end well when Ava tries to talk to him.
Every girl or maybe just me always wants to find a guy like Jesse. He's protective, sexy, dreamy, rich, older, charming, arrogant, funny and did I say sexy. The author wrote him to where you can almost picture him. He is definitely a man you can dream about. Ava seems like your girl next door type. She has always been in long term relationships and just got out of one and wants to try the single thing until Jesse.
I loved this book and have read it like 4 times already and will probably read again soon.